KHC required automation and integration of Shopify and Hubspot. The crticial pieces of work that drove the most impact, was setting up a custom automation engine between Shopify -> Zapier -> Hubspot, to capture specific customer information, optimizing Advertisement tracking on social channels, automation of Shopify email templates (abandoned checkout .etc) and custom reports.
Conversion Rate Optimization
We audit and improve your site’s key user journeys—removing friction and boosting conversions where it matters most.